Our privacy policy.
How we collect, use and protect personal data across our website, programmes and AI tools, written as plainly as we can.
Effective date: 27 July 2026 · Last updated: 4 October 2026
01About us and this policy
This policy explains how GGI Partners Limited ("we", "us", "our"), trading as Global Growth Institute and World Class Manager, collects and uses personal data. We are committed to protecting your personal data and to being clear about how it is handled.
We are a company registered in the United Kingdom under company number 08327042, with our registered office at 45 Beaufort Court, London, E14 9XL. We are registered with the Information Commissioner's Office under registration number ZA265528.
If you have any questions about this policy or about how we use your data, please contact our data protection contact, Rose Leach, Client Director, at rose@the-ggi.com.
02What this policy covers
This policy covers our website, our management development programmes and learning platform, and our digital tools, including The World Class Manager Coach, Rio and our diagnostic. It also covers how we handle enquiries and communicate with you.
Some products or services may have additional, more specific notices. Where they do, those notices apply alongside this one.
03Our role: controller and processor
Where we provide our programmes or tools to an organisation for use by its people, that organisation is usually the data controller for its people's data, and we act as a processor on its documented instructions under a written agreement. We act as an independent controller for our own limited purposes, such as running our website, responding to enquiries, and operating, securing and maintaining our services.
Where your employer is the controller, its own privacy notice will also apply, and you can raise questions with it directly.
04The personal data we process
We aim to collect as little personal data as possible. Depending on how you use our services, the data involved may include:
- Contact and enquiry details. Your name, work email, organisation, role, approximate number of managers and anything you include in a message, when you complete a form on our website or contact us.
- Programme access details. The information needed to give you access to our programmes and, where your organisation has arranged your access, to report participation and completion to it.
- Conversation content. Anything you type into the Coach, Rio or our diagnostic. Please avoid entering more personal or sensitive information than you need to, and avoid identifying other people by name where it is not necessary.
- Your email address for things you ask us to send. For example, a copy of a conversation or your diagnostic pathway. You enter this yourself, at the point you ask us to send it.
- Payment details. If you buy a licence online, payment is handled by our payment provider. We do not see or store your full card details.
- Language and display preferences. The language you choose, so our tools can respond to you appropriately.
- Website usage and technical data. Basic information needed to deliver a secure web service, and information about how our website is used, collected through analytics.
The wider insight our tools draw on from World Class Manager cohorts, including any insight specific to your organisation, is anonymised and aggregated before it is used. It contains no raw personal data, and no individual can be identified from it.
05How and why we use your data, and our legal basis
We use personal data only for the purposes set out below. Where we act as a processor for your organisation, we do so on its instructions and it determines the legal basis.
| Purpose | Data used | Legal basis |
|---|---|---|
| To respond to your enquiry or prepare a proposal | Contact and enquiry details | Our legitimate interests in responding to you, and taking steps at your request before entering into a contract. |
| To provide our programmes and tools | Programme access details, conversation content, language preference | Performance of a contract, and our legitimate interests in delivering the service requested. Where we act as a processor, on our client's instructions. |
| To email you something you have asked for | Your email address, the content requested | To carry out your request. We only do this when you actively choose it. |
| To take payment for a licence | Payment and contact details | Performance of a contract. |
| To understand and improve our website | Website usage data | Your consent where the law requires it, otherwise our legitimate interests in improving our website. |
| To keep our services secure, reliable and available | Limited technical data | Our legitimate interests in running a safe and dependable service. |
| To meet our legal and regulatory obligations | The minimum data necessary | Compliance with a legal obligation, and our legitimate interests. |
06How our AI tools work
To generate each reply in the Coach, Rio and our diagnostic, your conversation is sent to our AI model provider, Anthropic, which processes the text and returns a response. Anthropic does not use data submitted through its business interface to train its models.
Our tools give you guidance to inform your own thinking. They do not make automated decisions that produce legal or similarly significant effects about you. Any decisions you take remain yours.
07Third parties we work with
We use a small number of established providers, each handling a defined, limited function:
- Netlify hosts our website and receives the forms you submit on it.
- Cloudflare hosts and secures our AI tools as isolated edge services.
- Anthropic provides the underlying AI model that generates responses.
- Resend delivers email, used when you choose to have something emailed to you.
- Stripe processes online payments.
- Google Analytics helps us understand how our website is used.
- Cloudinary hosts images and video for our website. No personal data passes through it.
- Vimeo and YouTube host the videos on our website. A video only loads from them when you press play.
If you book a call with us through Calendly, or log in to our learning platform, those services handle the information you give them under their own terms. We do not sell your personal data.
08International transfers
Some of our providers may process data outside the UK and the European Economic Area. Where this happens, we ensure appropriate safeguards are in place, such as UK and EU approved standard contractual clauses or an adequacy decision, so that your data continues to be protected.
09How long we keep your data
We keep personal data only for as long as we need it for the purpose it was collected for, and then delete or anonymise it.
- Our AI tools hold no database of conversations. A conversation exists only in your own browser for that session, and is cleared when you close or refresh the page. When you send a message, the text passes through our service in memory only, to reach the AI model and return the reply. Nothing is written to disk by us.
- Things you ask us to email. Your email address is used to send what you asked for and is not retained by our AI tools afterwards. The email then sits in your own inbox, under your control.
- Enquiries. We keep enquiry details for as long as we need them to respond to you and to manage any resulting relationship.
- Payment records. We keep transaction records for as long as the law requires.
- Our providers retain data only for limited periods under their own terms, for example to process requests and maintain security and delivery logs.
10How we protect your data
We use appropriate technical and organisational measures to protect personal data, including encryption in transit, access controls, and keeping our AI tools isolated from our other systems. We work only with reputable providers who offer strong security assurances.
11Automated decision-making and profiling
We do not use your personal data to make solely automated decisions that produce legal or similarly significant effects about you, and we do not use it to profile you.
12Cookies and similar technologies
Our AI tools use only what is strictly necessary for them to function. Our website uses strictly necessary technologies and analytics cookies, which help us understand how the website is used so we can improve it. It does not use advertising cookies.
Videos from Vimeo and YouTube load only when you choose to play them, and those providers may then set their own cookies. You can control or delete cookies through your browser settings.
13Your rights
Subject to certain conditions, you have the right to access your personal data, to have it corrected or erased, to restrict or object to its use, to data portability, and to withdraw consent where processing is based on consent. You can ask us to stop sending you marketing emails at any time.
Because our AI tools do not retain your conversations, in most cases there is no standing record of them for us to locate. Where your employer is the controller, please direct requests to it, and we will support it in responding. To exercise a right in respect of data we control, contact us using the details below.
14How to complain
We would always prefer the chance to resolve any concern directly, so please contact us first. You also have the right to complain to the Information Commissioner's Office (ICO), the UK supervisory authority, at ico.org.uk, or to your local data protection authority.
15Contact us
For any question about this policy or your personal data, please contact Rose Leach, Client Director, at rose@the-ggi.com, or write to us at 45 Beaufort Court, London, E14 9XL.
16Changes to this policy
We may update this policy from time to time. When we make material changes, we will update the date at the top and, where appropriate, let you or your organisation know. The current version is always the one published on our website.
